This course will be a 2 day intensive customer journey design course. If you are tasked with transforming your customer experience, Customer Journey Design will be your competitive advantage.
You will spend 2 days immersed in interactive experiential engagement around how to design remarkable experiences for your customers.
Attendees can bring business problems from their own environment and draw on the collaboration of their group members to solve those design problems.
You will also be required to complete an assignment post the course in order to get a certificate as a BrandLove certified experience designer. We ask that you donate some of your time to do a Customer Journey for someone that cannot afford to pay for the service for example a social good organisation. Animal rescue, soup kitchen or a Hospice or any organisation in your area that are helping people improve their lives.
High Level Agenda:
- Experience Immersion
- Persona development
- Empathy mapping
- Design Thinking
- Experience essence definition
- Customer Journey mapping
- Omni-channel design
- Implementation plan for newly designed journey
- Tools that can assist you with documenting and presenting your Customer Journeys
Who this course is for:
People tasked with customer centricity, customer experience improvement, customer journey mapping, voice of customer program implementation
This is what previous delegates had to say after the two days:
Warning: People find their creative side in this course and never look at the world in the same manner
If you have questions, email firstname.lastname@example.org.
Brandlove is an Authorized Resource Training Provider: The Customer Experience Professionals Association has endorsed Brandlove as an official training provider.
About your facilitator:
Chantel Botha has been doing Customer Journey Mapping for the last 10 years. She has worked across industries and is a engaging and enthusiastic facilitator.